Product Launches
U2 Wireless Mouse
Focused on product features: fully wireless, fully symmetrical, developed with sports science technology.
MULTIPLE DROPS SOLDOUT.
XL2546X 240Hz Monitor
"The next chapter" for ZOWIE monitors, ushering in the DyAc 2 era for unmatched blur & in-game shadow reduction tech. Still emphasized benefits of FastTN panels that ZOWIE is known for in their monitors.
THOUSANDS OF MODELS SOLD.
50K+ SITE VISITS FROM SOCIAL.
XL2586X 540Hz monitor
"The next chapter" for ZOWIE monitors, ushering in the DyAc 2 era for unmatched blur & in-game shadow reduction tech. Still emphasized benefits of FastTN panels that ZOWIE is known for in their monitors.
The 540Hz model became ZOWIE's new flagship monitor with 35% color increase for FastTN panels.
THOUSANDS OF MODELS SOLD.
100K+ SITE VISITS FROM SOCIAL.
partnerships
sentinels & M80
Onboarded 2 partners for the 2023 - 2024 cycle, Sentinels and M80 professional esports teams. These partnerships included exclusive content, player meet and greets, championship moments, and custom events for product showcasing.
REINSTATED ZOWIE'S PRESENCE IN NORTH AMERICA AS A MAJOR ESPORTS SPONSOR.
Events
Dreamhack & ZOWIE VIP Showcase
DreamHack with ZOWIE event booth, unboxings, player pop-ups, product content, and more.
ZOWIE VIP Showcase: ZOWIE's first-ever solo event in North America. Support + brand integration + full player interactions from Sentinels. Private unveiling of new products with exclusive content for socials.